AELFRIC EDEN NEW YORK POP-UP 07/05-07/19 AELFRIC EDEN NEW YORK POP-UP 07/05-07/19 AELFRIC EDEN NEW YORK POP-UP 07/05-07/19

COMING SOON...

00
DAYS
00
HOURS
00
MINUTES

Visit In Store

Open Navigation

DIY Heat Press Station

Aelfric Eden was born in Los Angeles (LA)

We are dedicated to achieving the perfect fusion of an ""Old Soul"" and the ""New Waves.""
Here is our New York pop-up introduction: The pop-up space draws inspiration from the trendy artistic vibes of New York’s Tribeca and SoHo neighborhoods, bringing Aelfric Eden’s online culture to the city and reimagining the offline street experience through an immersive pop-up event. Alongside real-time World Cup updates, the space features engaging soccer-themed cultural activities and exclusive products, blending ""Asian street culture"" and ""soccer elements"" into a unique offline hub within the NYC street culture landscape. This showcases the distinctive ""BLOCK CLUB"" brand theme, further interpreting the diverse possibilities of street culture and upholding the brand’s ethos: ""Make Waves, Not Rules."" Here, the world is the neighborhood."

Trending Products

FAQ

When and where is the pop-up store?

The Aelfric Eden NYC Pop-Up Store is located at 68 Franklin Street, New York, NY 10013, in the TriBeCa / SoHo border area. We are open from July 5 through July 19, 2026, daily from 11:00 AM to 9:00 PM (extended hours may apply on World Cup match nights). The nearest subway stations are Franklin Street (1 train) and Canal Street (A/C/E, N/Q/R/W, J/Z, 6 trains).

Do I need a reservation or ticket to enter?

No reservation or ticket is needed. The pop-up store is open to the public — just walk in. However, certain special events during the pop-up period (such as the July 7 Launch Party and After Party) are invite-only and require a separate RSVP. Rob Graham's live airbrush sessions (July 11, 12, and 18) are first-come-first-served.

Will all products be available in-store?

The pop-up carries Aelfric Eden's core collection alongside NYC-exclusive items you cannot purchase anywhere else — including limited-edition Cloud colorway sets (NYU Purple & Columbia Blue), four NYC football jerseys, three premium heavy-wash denim vests, and a preview of the Fall/Winter 2026 collection. All items are sold on a while-supplies-last basis — once an item sells out, it will not be restocked. We recommend visiting early in the pop-up period for the best selection.

Can I return or exchange items purchased at the pop-up?

Yes. We accept returns and exchanges at the pop-up store during the operating period (July 5–19, 2026). Please bring your original receipt and ensure the item is in its original condition with tags attached. Our in-store staff will be happy to assist you with any returns or exchanges on site. For any requests after the pop-up has closed, please contact our customer service team at [customer service email] with your receipt and we will arrange a solution for you.

Can I take photos or videos in the store?

Absolutely — and we encourage it! The pop-up is designed with multiple photo-worthy moments, including a Gallery Wall featuring five original paintings by Brooklyn-based artist Xianglong Li, a DIY Heat Press Station, a soccer turf Baggy Ball Challenge zone, and live airbrush art sessions by Rob Graham on select dates. Feel free to capture and share your experience. Tag us @aelfricedenofficial and use #AelfricEdenNYC — we love reposting our community's content.

Can I try items on?

Yes. Fitting rooms are available in-store. We encourage you to try before you buy to find your perfect fit. Our staff is happy to help with sizing recommendations and styling suggestions — whether you're looking for our signature Baggy fit or exploring something new, we've got you covered.